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Oracle 1Z0-1032-26 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Account Administration and Setup | 20% | - Security and access management - Domain and deliverability setup - Account configuration and initial setup |
| Data Management | 25% | - Data imports, exports, and Connect integration - Profile lists and data model - Filter Designer and audience segmentation |
| Campaign Management | 25% | - Message design and Responsys Personalization Language (RPL) - Preference centers and forms - Creating and managing campaigns |
| Program Automation | 20% | - Program testing and deployment - Multi-wave and triggered messaging - Program Canvas workflow design |
| Reporting and Integrations | 10% | - Troubleshooting common issues - Standard and custom reports - API and third-party integrations |
Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:
Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?
- A. In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.
- B. In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.
- C. In Message Designer, click the Link tracking button. You can create a link object for blue glasses. Apply this object to all open programs that use current campaigns.
- D. In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.
Correct Answer: B 🗳️
You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.
What is the correct syntax for assign?
- A. <# assign>
- B. ! assign
- C. /assign/
- D. ?assign?
Correct Answer: A 🗳️
When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?
- A. tracking=first
- B. tracking-once
- C. action=once
- D. action=single
- E. action=last
Correct Answer: B 🗳️
A third-party system export of data that is required to be imported as supplemental table data in Responsys is in XML format. The XML file is located on the SFTP server and ready for you to configure the Connect import job in Responsys.
What is your next step?
- A. Create an Import Supplemental Table job in Responsys for this file.
- B. Discuss with the team that Responsys doesn't accept XML formatting for importing Supplemental Table data and a solution to transform the data will be required.
- C. Create an Import Supplemental Table job in Responsys for this file and ensure to select the XML to CSV conversion check box.
- D. Create an Import Supplemental Table job in Responsys for this file and select XML as the Fields are delimited check box.
Correct Answer: B 🗳️
You need to create four versions of the same campaign with different subject lines to see which one receives the most opens and clicks. You are using EMD to create the campaign.
How should you do this with Responsys?
- A. Create one campaign and configure the multivariate testing functionality available via the Version Test button in EMD of the campaign. Create a program that launches this campaign.
- B. Create four campaigns and configure the multivariate testing functionality available via the Version Test button in EMD for each campaign.
- C. Create four campaigns. Then in the program, configure a winner selection element and a Send Email Campaign element for each campaign. Publish the campaign and then determine the winner in a few days.
- D. Create one campaign. Then in the program, configure a winner selection element and a Send Email Campaign element for the campaign. Publish the campaign and then determine the winner in a few days.
Correct Answer: C 🗳️
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