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IBM 00M-246 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Smarter Commerce 'Sell' Offerings | 20% | - Multi-channel selling and store operations - Retail and e-commerce platform capabilities - Distributed order management and BOPIS |
| Smarter Commerce 'Service' Offerings | 15% | - Case management and customer support - Collaboration networks and partner integration - Service optimization and analytics |
| IBM Smarter Commerce Overview | 20% | - Commerce lifecycle and value proposition - Key market trends and business challenges - Solution positioning and competitive landscape |
| Smarter Commerce 'Buy' Offerings | 25% | - Logistics and fulfillment capabilities - Procurement and supply chain visibility - Cross-channel order management |
| Smarter Commerce 'Market' Offerings | 20% | - Web analytics and customer segmentation - Personalization and campaign optimization - Interactive marketing and customer engagement |
IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:
Smarter Commerce capabilities are packaged and delivered as what?
- A. A simple monolithic application for each phase of the commerce cycle.
- B. Middleware components requiring additional business function software.
- C. A single, high-value, shrink-wrapped, solution for commerce.
- D. Software, hardware, and services to deliver specific business process capabilities which support each phase of the commerce cycle.
Correct Answer: D 🗳️
Explanation: Only visible for Dumpexams members. You can sign-up / login (it's free).
Which of the following is NOT a key capability delivered by cross-channel order management?
- A. Trade fund management.
- B. Service scheduling.
- C. Inventory visibility.
- D. Complex fulfillment.
Correct Answer: A 🗳️
Explanation: Only visible for Dumpexams members. You can sign-up / login (it's free).
Smarter Commerce will help to transform which phases of the commerce cycle?
- A. Order Capture, Order Cross-sell, Order Fulfillment, Order return
- B. Buy, Market, Sell, Service
- C. Assortment Management, Stocking, Space Management, Inventory Allocation
- D. Marketing, Socializing, Prospecting, Closing
Correct Answer: B 🗳️
Explanation: Only visible for Dumpexams members. You can sign-up / login (it's free).
Which of the following IBM software components provide core business capabilities across the entire Buy, Sell, and Service phases of the commerce cycle?
- A. Coremetrics
- B. Unica
- C. WebSphere Commerce
- D. Sterling Commerce
Correct Answer: C 🗳️
Explanation: Only visible for Dumpexams members. You can sign-up / login (it's free).
Which of the following is a direct benefit that supply chain visibility provides with respect to inbound flow of goods?
- A. Increased inventory turns.
- B. Reduce stock-outs and expediting costs.
- C. Decreased returns.
- D. Exceed customer expectations.
Correct Answer: B 🗳️
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