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M2020-618 - IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 is an essential exam for IBM Sales Mastery certification, sometimes it will become a lion in the way to obtain the certification. Many candidates may spend a lot of time on this exam; some candidates may even feel depressed after twice or more failure. Right now you may need our M2020-618 dump exams (someone also calls M2020-618 exam cram). We believe if you choose our products, it will help you pass exams actually and also it may save you a lot time and money since exam cost is so expensive. IBM M2020-618 exams cram will be your best choice for your real exam. We DumpExams not only offer you the best dump exams but also golden excellent customer service.
IBM M2020-618 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Sales Process and Enablement | - Sales methodology
|
| Topic 2: IBM Business Analytics Portfolio Overview | - Core analytics offerings and capabilities
|
| Topic 3: Midmarket Value Proposition | - Customer segments and use cases
|
| Topic 4: Solution Positioning and Differentiation | - Competitive differentiation
|
IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:
At a minimum, what IBM Cognos Express software entitlement(s) does each customer require?
- A. IBM Cognos Express Administrator
- B. IBM Cognos Express Connector and one of the user roles
- C. IBM Cognos Express Administrator and an IBM Cognos Express Connector
- D. IBM Cognos Express Administrator. IBM Cognos Express Connector and IBM Cognos Express Consumer
Correct Answer: B 🗳️
The market is shifting to an increased focus on Line of Business buyers. Which shift is NOT happening right now?
- A. HR will own and influence over 50% of the of IT budgets
- B. Marketing will own and influence 50 to 60% of the IT budget
- C. Finance will own and influence a high percentage of IT budgets
- D. IT has a seat at the table to facilitate innovation
Correct Answer: D 🗳️
How would you overcome the objection "IBM is too expensive"?
- A. Limited IT skills are required for Express to be installed and maintained; no coding required. Partners can help with building trusted data and initial applications and the system can be owned and operated by a technical business user. Offer the Partner demos or a Partner led try and buy.
- B. Compare total cost of ownership (entitlements, IT installation, configuration and programming)
- C. Stress the "Easy to Buy" message; the products are packaged and priced right. Start small, start anywhere, deliver immediate value, and grow. Investigate the availability of compelling IBM Global Financing offerings
- D. Start small, show immediate value then grow. Use trial to demonstrate ease and value. Demonstrate how they can leverage Excel skills
Correct Answer: C 🗳️
Where do Partner leads need to be registered to earn the Midmarket incentive?
- A. Software Quote and Order
- B. Global Partner Portal
- C. Software Value Incentive
- D. Software Value Plus
Correct Answer: C 🗳️
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How could you neutralize the objection "We need to have a data warehouse first before we embark on our Business Intelligence strategy"?
- A. If the prospect has only a few OLAP cubes, there is a reasonable case to be made to migrate to ICAS (IBM Cognos TM1) as it is a highly rated OLAP server. If they have many heterogeneous OLAP sources, the enterprise solution may be a better fit
- B. If the prospect has only a single other security source, then for small numbers of users it is not difficult to load CAM with the information. Active Directory is the Microsoft standard and will be prevalent in the majority of midsize companies
- C. Why wait? Use the embedded OLAP server and ETL capabilities to get started today.
- D. The 64 bit requirement is for the server, not end-users. You will be delighted by the cost/performance metrics of 64 bit machines. RAM is not expensive and 64 bit machines make great use of it.
Correct Answer: C 🗳️
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